Why I Switched from ConvertKit to Flodesk: A Practical Breakdown
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After years of using and recommending Kit (formerly Convertkit), I started to hit a wall. While it served my email marketing needs for a long time, its design limitations became impossible to ignore. That’s when I decided to quietly switch to Flodesk—a platform that brings clarity, ease, and affordability to email marketing—which I’ve been using for more than a year now.
Here’s why Flodesk became my email platform of choice and why it might work for you, too.
The Frustrations with Kit
Kit offers solid features, like the Creator Network and email recommendations, but the platform no longer justified its $259/month price tag for me (for 30K subscribers). The email builder felt dated and clunky—simple tasks like setting up merge tags or previewing GIFs often turned into time-consuming headaches.
Another sticking point: I prefer tools that center the user experience, and I felt that focus wasn’t there. Combine that with the platform's rising costs, and it became clear I needed a change.
Why Flodesk Works for Me
From the moment I started using Flodesk, I noticed the difference. Its thoughtful design and simplicity made email creation feel approachable again.
Emails That Look the Part
Flodesk excels in design. Its templates are visually appealing and easy to customize without touching a single line of code. I was able to integrate my own fonts and styles, ensuring every email aligns with my brand. This kind of flexibility just wasn’t possible with Kit.
Simplicity Meets Automation
Flodesk makes automation straightforward. Creating workflows and segmenting audiences felt intuitive—no steep learning curve, no endless tinkering. Whether it’s enrolling subscribers in a workflow or tagging them based on link clicks, everything works the way you’d expect it to.
Pricing You Can Rely On
Flodesk charges a flat $35/month, no matter the size of your list. With Kit, costs increased as my audience grew, which almost felt like being penalized for growing. Flodesk’s pricing allows me to scale my email efforts without worrying about unexpected fees. What a refreshing concept.
Sign up using this link and enjoy 50% off your first year of Flodesk!
What Flodesk Could Improve
While Flodesk is a great fit for me, it might not be the best choice for everyone. Here are a couple of areas where it could do better:
Integrations: If you rely on advanced integrations with other platforms, Flodesk’s options may feel limited.
Analytics: The metrics are basic, offering open and click rates but not the in-depth reporting some businesses may need.
Should You Switch to Flodesk?
Here are a few questions to help you decide:
Do you prioritize ease of use in your marketing tools?
Is visual design important for your brand?
Are you looking for predictable, affordable pricing?
If you said “yes” to these, Flodesk could be a great option.
Try Flodesk for Yourself
Switching to Flodesk has streamlined my workflow and saved me time and money. If you’re curious, you can get 50% off your first year using my affiliate link. It’s a practical way to explore what Flodesk can offer and see if it fits your needs.
Have questions or want to share your own experiences? Drop a comment below—I’d love to hear what’s worked for you.
Disclosure: I’ve collaborated with Flodesk as a paid content creator to bring you this post. While I was compensated for my time, all opinions are my own. I only recommend tools that I genuinely believe provide value to my audience.