Taking Squarespace to the Next Level: Insights from Will Myers
Will Myers shares how his reliable plugins and thoughtful approach to Squarespace development help creators and designers build better websites.
For anyone who’s ever felt limited by website builders, Will Myers is a name you need to know.
As a top Squarespace developer and creator of reliable plugins, Will helps both DIYers and professional designers take their sites to the next level. His thoughtful approach to solving real user problems, paired with a deep understanding of web development, has earned him a reputation for excellence in the Squarespace community.
This blog post is based on an archived episode of the Brand Therapy podcast.
In this blog, we explore Will's journey, his insights on building a scalable business, and his thoughts on the evolving role of web development in a world increasingly shaped by AI.
From WordPress to Squarespace: Will's Journey
Will started his career solving client problems on WordPress but transitioned to Squarespace when he saw the platform's potential for intuitive design. Yet, like many developers, he found the out-of-the-box features limiting for clients with unique needs. That’s when he began creating plugins to enhance functionality.
His philosophy is simple:
"If the platform can develop a feature, that’s great. But if it can’t, I’m here to fill the gap."
This approach has driven Will to create plugins that are practical, user-friendly, and highly reliable—qualities that have made his work indispensable for web designers and DIYers alike.
Building a Business Around Plugins
Will’s business is a masterclass in diversifying income streams:
Plugins: These are the cornerstone of his business, with pricing ranging from $10 to $30 based on the complexity and maintenance required.
CodeCurious Membership: A community for those interested in learning coding within the Squarespace framework.
Legacy Client Work: Will and his wife still serve a few long-term clients, offering both strategy and development.
This diversified model allows him to balance creativity, scalability, and a sustainable workload—all while traveling as a digital nomad.
Tips for Customizing Squarespace Sites
Will’s advice for anyone looking to elevate their Squarespace site:
Start with User Questions
Some of Will’s most popular plugins and tutorials came directly from user inquiries. Solving real problems builds trust and value.
Prioritize Reliability
Plugins should simplify, not complicate. Test your solutions thoroughly before rolling them out.
Consider Your Audience
Will designs primarily for professional designers but ensures his solutions are accessible for DIYers too. Knowing your target market is key.
Leverage Community Feedback
Will relies on questions from his community to guide his plugin development and tutorials, ensuring they address real needs.
Squarespace and the Role of AI
As AI tools become more prominent in web development, Will believes trust and personal relationships will remain key:
"AI can generate code, but it can’t replicate the reliability and personal connection that come with a trusted developer. That’s what sets my work apart."
He also sees AI as a tool to inspire new ideas and streamline repetitive tasks, allowing developers to focus on higher-value projects.
Lifestyle Meets Business
Will’s thoughtful approach to business extends to his personal life. As a digital nomad, he balances his work with exploring new places, spending two to three months in each location. This setup isn’t just about lifestyle—it’s about building a business that aligns with his values.
"You can be serious about your work and still design a life you enjoy," he shares, a sentiment that resonates deeply with solopreneurs and creatives alike.
Explore Will’s Work
For anyone looking to enhance their Squarespace site, Will’s plugins and tutorials are a must-visit. Check out his work at Will-Myers.com.
Whether you’re a designer seeking advanced tools or a DIYer looking for easy solutions, Will’s work is a testament to the power of customization, community, and thoughtful business practices.
Whether you’re building a brand, launching a membership, or dreaming of ambassadorship, Emily’s story proves that authentic connection is the way forward.
Want to learn more? Connect with Emily Corbin on LinkedIn.
"Community isn’t just about what you give—it’s about what you build together."
