This week's guest Scott has created Instagram accounts for every music project and it's getting hard to juggle. Phil and Lauren teach him how to meld multiple projects into one unified message by cross-promoting and scheduling.

Mommy blogger, DIY enthusiast, and unintentional comedian—this week's guest does it all. Kathy wants to expand her brand beyond her mommy topics and isn't sure what to do next.

When it's just two of you running a business, time is your greatest resource. That’s why this week, we’re talking efficiency. Phil and Lauren spill all they know about programs and systems to create more time in the day, from email drafts to posting on Instagram. Everything can be automated—you just have to know how.

This week, we’re cooking up a consolidated pitch. Phil and Lauren talk with Katy—a chef, food stylist, and food activist—about all things food. As a pro with many talents, Katy's greatest challenge is not easy: summing up her offering succinctly.

When you leave your job to follow a dream, you've got to find clients when reality sets in. In this episode, Phil and Lauren chat with Victoria, a newly minted brand consultant, about how to find clients. Phil expresses sales tips that have helped his business in the past, and Lauren breaks down some pricing recommendations.

There's an art to making your side hustle your day job—and that art is often branding. Reagan is building her portfolio as a brand strategist and trying to figure out her audience. Lauren and Phil help Reagan find her niche and define her services. We also discuss how to set the perfect price for services.

Today's guest votes yes to social media. ️Janice, a freaking MAYOR, has mastered the art of using social media as a community building tool. She discusses how she uses social media to facilitate discussion, create a forum for conversation, and truly listen to her town.

There are many unknowns in the world of private investigating, but the real mystery, is Mastering Facebook. This week, Phil and Lauren meet with bonafide P.I. Ashley to discuss how to promote her services without drawing attention to her identity. The trio dives deep into the merit of groups, ads, video content, and more.

This week, a marketing strategist wonders if targeting athletes is broad enough to grow her young business. Phil and Lauren debunk targeting myths and explain the importance of rocking a niche. You'll also hear how business referrals and influencers can help you grow.

Phil and Lauren talk with erotica author Jackie about how to sell her work via Instagram—and whether or not the platform is the best use of her time. For anyone interested in learning how to find their community and generate enthusiasm, this spicy episode is for you.

We all know about international exchanges, but maybe not the marketing behind it? This week, Phil and Lauren speak with Carrie about how to incentivize families to host international students. The trio discusses her potential audiences, how to find them (even her little town!), and the stories that need to be gathered.

Entrepreneurs get a rush starting projects, but a brand needs to link projects together. UK entrepreneur Lee, is having troubles connecting the lines between his endeavors. The hosts suggest ideas to bring visual continuity to his projects so they all co-exist under one umbrella.

Making money can be hard, especially when you're a recent graduate. But one thing is for sure: very often the biggest mistake a new graduate can make is working for free. Phil and Lauren help Lucia figure out the different paths she can take to make money while still helping her friends.

Time to open your inbox because we’re talking about email marketing. This week’s guest is a dancer and performer looking to grow a following. Phil and Lauren discuss the extreme importance of having an email list and even write Patrick’s first email!

From deciding on a name to creating defined services, building a brand on your own can be a challenge. In this episode, everything is covered from creating a business name or using your own to defining your audience within your services.

It's not easy to brag about your work. A budding brand strategist with big dreams, Phil and Lauren help this guest define her visual style, define her competitive advantages, and figure out how to use Instagram to generate business for the long haul.

Phil and Lauren talk to Jil, an interior designer, about all the programs and software (free and paid) that can be used to make business life much easier.

Daniel and Calvin are in the business of making your workday comfortable, yet stylish. Their clothing company has hit the ground running with influencer marketing, but something is just not clicking. Phil and Lauren discuss rethinking the brands target audience and the importance of being specific.

Danielle is a commercial actress, beauty expert, creative producer, and a mom. She's good at many things, which is why she's come to Phil and Lauren to help her prioritize. In this fun episode, you'll hear Danielle discover her brand's focus and, excitingly, realize that an effective brand needs to be more organized than focused.

You need experience to get a job, but you need a job to get experience. We've all felt that growing pains of being new to the workforce, but the next generation is feeling it more than ever. This session with Dubraska, covers the importance of voice, positioning, and making yourself seem indispensable.